Sony “Soundaholics” Campaign

It has come to our attention that Sony Electronics Asia Pacific has recently launched an interesting marketing campaign for its newest Walkman (NW-S700/S600). The new campaign is known as “Soundaholics” and TV ads featuring a “Soundaholic” with his new NW-S700/S600 series were seen recently on TV in Hong Kong, Singapore and Malaysia. Variants of these TV ads along with other videos can also be viewed within the campaign’s website – FeelEverySound.com. In addition to videos, three types of “Soundaholics” desktop wallpaper are also available for download from the campaign’s website.

Naturally, residents of Asia Pacific are encouraged to visit FeelEverySound.com every week. Why? It’s because you could win a NW-S705F by taking a “Soundaholic Response Test” as shown below. Good luck!








xD This game’s better than the one they had in the nowifeel.com one they had for the NW-S20x series (where I got stuck at one of the challenges, and then when wouldn’t let me put my actual last name as my last name in the registration page, as my last name had to be at least three characters -_-” A lot of Asians have two-character surnames.)
This website is really “thrilling” and I have gain some essential input of the NW-S700F series Walkman.“Sony “Soundaholics” Campaign” have also thought me to appreciate our quality of our Asian pruduct “SONY”.Sony have proved to us that,we the Asians also can improve in our quality product production just like Sony if we work hard.